Emma Samsioe is postdoctoral researcher. Her research interests are in the areas of consumer behavior, and she specializes in research on consumer learning and competences. She currently work in a reserach project on how consumers use different practices to navigate digital platforms in new types of food markets. Past research projects have been in the area of fast fashion consumption and how consumers use strategies to make sense of market offerings in fast-changing retail environments. She has also worked in a RE:Source project funded by Energimyndigheten focusing on waste prevention in large retail corporations, electronic companies and organizations in the construction sector.
She is a member of the knowledge group Business models and Consumption in the National Platform for Sustainable Fashion and Textiles in Sweden, and contributes to their work on the sustainable development of the fashion industry and its value chains.
Emma is the program leader for the bachelor program in Retail management, at the Department of service management and service studies at Lund University. She works on developing collaborations with well-known corporations and start-up businesses, which provide students with valuable practical insights and networking opportunities.
Emma is teaching in the areas of retail management, marketing and consumer culture.
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